Pet business web design services
Pet Business Web Design That Fills Your Schedule
White Peak offers pet business web design for groomers, doggy daycares, boarding kennels, pet sitters and trainers. Pet owners find you, like what they see and book online. Every website includes copywriting and is built for Google and AI search.
Booking
Open around the clock
Pet parents book a groom, a daycare day or a walk from any page, even after you close.
Copywriting
Included with every site
Our writers describe each service, price and policy in words pet owners understand.
Custom design
Unlimited design revisions
Choose from three homepage concepts that fit your brand, and we refine your pick until you approve it.
Ownership
Your site, your domain
You own your website, domain and content, with full access and training.
Already have a pet business website and need more bookings from Google?
Awards for our digital marketing agency
Why White Peak
A pet business web design company built by business owners
Our founders have spent more than 55 years, combined, starting and running businesses that served over 800 million internet users. We know a pet business lives on repeat visits and word of mouth. So we design your website to fill your calendar, not just to look pretty.
Win the first impression
A well-designed website with real photos of your team, your space and happy pets shows owners their pet is safe with you.
Make booking simple
A Book Now button, clear prices and a short new client form turn a curious pet parent into a booking.
Show up nearby
Your site is built for Google and AI search, so local pet owners find you when they search for grooming or daycare.
Only specialists work on your website. Each person on our team specializes in one part: art direction, user experience (UX) design, web design, copywriting, development or search engine optimization (SEO).
Search-ready
Pet care websites built for Google and AI search
Pet owners now ask ChatGPT, Gemini and Google’s AI Overviews for a groomer, a daycare or a dog walker nearby. We build pet business websites that search engines and AI tools can read, trust and recommend.
A Page for Every Service
Grooming, daycare, boarding, training and pet sitting each get their own page, so Google knows what you offer.
Answers Pet Owners Look For
We write plain answers about prices, vaccines, drop-off times and what to bring. AI tools quote facts like these.
Local Business Schema
Structured data tells search engines your business name, services, hours, address and the towns you serve.
Quick on Every Phone
Most pet parents search on smartphones between errands, so every mobile device gets an easy-to-navigate layout. Light pages and compressed photos load fast on any connection.
Keep Rankings You've Earned
Moving from Wix, Squarespace or an old site? We carry over your page titles and redirects, so your Google traffic follows you.
Optional upgrade
Add local SEO to book more pets
Your new website is ready to rank. A local SEO campaign puts your business in Google Maps, local results and AI answers, including:
- Google Business Profile, reviews and 20+ local listings
- Entity work, schema and content for AI answers
What sets us apart
How our pet business web design creates more value
Pet owners choose with their hearts and their calendars. Your website has to feel friendly, answer their worries and make booking quick. Here’s how our pet business web design handles each part.
A custom look for your brand, not a template
Pet website templates make every groomer and daycare look the same, down to the font and header. We design yours around your brand, your services and the pets you care for. You pick from three homepage concepts, and we refine your pick with unlimited design revisions.
Designed to turn visitors into bookings
Each page leads to one action: book online or call. Prices, testimonials from pet parents and a clear Book Now button remove doubt and win potential customers. Every form emails you the request and saves it on your site.
Copywriting included, written for pet parents
Most pet website builders leave the words to you. We don’t. Our copywriters write every page, about 650 words each, from your input and our research. You review it, and we revise it until you’re happy.
Mobile-friendly, easy for your staff to update
We design for phones first, then tablets and desktops, and test them all. Your team can swap holiday hours, prices and photos in a visual editor, with no code.
Every booking and call tracked from day one
We set up Google Analytics 4 and conversion tracking before launch. You see which pages and sources bring in bookings and calls. We can also send form leads into your pet care software.
How it works
How our pet care website design process works
Every pet business website follows the same tested process, with your approval at each step. Here’s how we take your site from the first call to launch day.
Discovery and site plan
We learn your services, your customers, your area and the businesses you compete with. Then we map your pages, from grooming to boarding.
Copy and design concepts
Our writers draft your copy while our designers create three homepage concepts. You choose one, and we polish it until you approve.
Build and test
Our developers connect your booking tool, forms and tracking. We test speed, booking and calls on phones, tablets and desktops.
Launch and grow
We launch, then check every booking path and form. For 30 days after launch, we fix any bug in what we built, free.
Most websites launch in 2 to 6 weeks. Projects are usually billed 50% to start and 50% at launch. You can also start with 33% down and pay the rest over 12 months when you subscribe to our Optimize website maintenance plan.
Built for pet businesses
What a pet business website needs
Pet parents trust you with a family member. Before they book, they want to see your space, your prices and your rules. Here’s what we build into every pet business website.
Service and Price Pages
A page for each service, from a full groom to overnight boarding. Clear starting prices and what's included cut down on phone questions.
Online Booking and Reservations
A Book Now button on every page that opens your booking software. Pet owners pick a service and a time without calling.
New Client and Vaccine Forms
Forms that collect pet details, vet contacts and vaccine records before the first visit. Your team gets everything before check-in.
Photo Galleries and Pet Updates
Before-and-after grooming photos, play yard pictures and your Instagram feed build an emotional connection. Owners see real pets having a good time.
Reviews From Pet Parents
Google reviews shown on your homepage and service pages. Real words from local owners build trust faster than anything you say.
Service Area and Location Pages
A page for each location or the towns your sitters and mobile groomers cover. Nearby pet owners know right away you serve them.
Find out what's holding your pet business website back
Book a free consultation. We’ll review your current site, your booking setup and the pet businesses near you. Then we’ll tell you plainly what we’d change and what it would cost.
Cindy Duncan, Google review
What every pet business website includes
Every pet business website project includes the work below, handled by specialists in design, copy, development and SEO.
Strategy and Site Plan
We study your services, your pet parents and the local competition. Then we plan your service pages, policies and the path to a booking.
Three Design Concepts
Our designers create three homepage concepts in your brand colors. You choose one, and we revise it with unlimited design revisions.
Pet Care Copywriting
Our copywriters write every page, about 650 words each, in a warm, plain voice. You approve every price and policy before launch.
Service Pages
Grooming, daycare, boarding, training or sitting each get a page in your approved design, built around owner questions.
Team and Facility Pages
Photos and short bios of your groomers, handlers or sitters, plus a look at your space.
Mobile-First Design
Every page is designed for phones first. The Book Now and call buttons stay easy to tap.
Booking and Contact Forms
We link your booking software and add a short contact form that emails you and saves each request on your site.
Search-Ready Build
Clean site structure, title tags, meta descriptions, local business schema and optimized images give you a strong start in Google and AI search.
Analytics and Tracking
We install Google Analytics 4 and conversion tracking, so you see which pages bring in bookings and calls.
Testing, Training and Fixes
We test every page and form on major browsers and devices. You get full admin access, training and 30 days of free fixes after launch.
Pet business websites designed for every type of pet care
Groomers, daycares and dog walkers win customers in different ways. Pick the business closest to yours, and we’ll build your website around your services. Not a pet business? See our web design services.
Dog Grooming and Pet Spa Websites
Owners pick a groomer by photos, prices and reviews. Your site should show all three and book the appointment.
Online Grooming Appointments
Your booking tool on every page, by breed, size and service.
Before and After Galleries
Real grooming photos that show your skill.
Clear Price Lists
Starting prices for baths, full grooms and add-ons.
Dog Daycare and Boarding Websites
Owners want to know their pet is safe and happy. Your site should answer every worry before they reserve.
Vaccine and Intake Forms
Owners upload records and pet details before the first stay.
Suites and Play Yards
Photo tours of your rooms, yards and daily routine.
Pet Parent Updates
Show how you share photos and report cards during each stay.
Pet Sitting, Dog Walking and Training Websites
Owners let you into their homes and lives. Your site should build trust and show where you work.
Service Area Pages
The neighborhoods and towns you cover, on clear local pages.
Meet the Team
Sitter and trainer bios with photos and experience.
Meet-and-Greet Booking
An easy first step for new dog training and sitting clients.
Software and integrations
Pet business software we connect to your website
Your website should work with the booking and payment tools pet businesses already use. Every site comes with Google Analytics 4 and conversion tracking. Then we connect your booking, forms, store and email tools, so new requests land where your team works. These are some of the most common pet business tools, and we're not limited to them.
MoeGoGrooming booking and client portal
DaySmart PetGrooming and boarding booking
GingrDaycare and boarding reservations
Time To PetPet sitting and walking sign-ups
Precise PetcareSitting and walking client login
SquarePayments and appointments
WooCommercePet store and gift cards
MailchimpEmail newsletters and offers
InstagramPhoto feed of happy pets
CalendlyTraining and meet-and-greet booking
Google ReviewsReviews on your site
Gravity FormsNew client and vaccine forms
Google Analytics 4Included
Included with every website. We set up conversion tracking before launch, so you see which pages and sources bring in bookings and calls.
These are some of the most common pet business tools we set up, not the full list. Use different grooming, daycare or pet sitting software or need a custom integration? Ask us, and we'll confirm it works with your site and quote it. Online booking, live chat, social feeds and CRM connections have a set price in our price estimate. Software subscription fees are billed by each company.
Reviews, permits and pet policies, handled with care
The FTC's rule on consumer reviews bans fake reviews and paying for positive ones, so we show only real reviews. Many cities and counties require a permit for kennels, boarding or daycare. We add your permit details where your area asks for them and publish the vaccine and waiver policies you write. You approve every policy before launch.
What our clients say about White Peak
Ownership
You own your website
Your website, domain and content stay yours from launch day on.
You get full admin access and training at launch. Update the site yourself or ask us to, and if you ever move on, your website goes with you.
Your website is just the start
Here’s what comes with every White Peak pet business website.
Copywriting for every page
Included
Three homepage concepts and unlimited design revisions
Included
30 days of post-launch fixes
Included
Free SSL and site migration when we host
$0 setup
Host your new site with White Peak, and we set up SSL and move your site to your domain at no extra cost.
Website price estimate
What will your pet business website cost?
Answer a few quick questions to see a price range for your new pet business website. We'll email you a copy, with no obligation.
After launch
Love Your Site™ maintenance keeps your pet business website fast and secure
A website needs care after launch. Plugins need updates, threats need blocking, and pages slow down over time. Our Love Your Site™ maintenance plans handle all of it, so your team can stay focused on the pets.
Weekly Updates
WordPress core, theme and plugin updates, every week.
Unlimited Bug Fixes
Something breaks? We fix it at no extra cost.
Changes on Request
Every plan includes monthly time for edits, like new prices, holiday hours or staff photos.
Backups and Security
Daily cloud backups, malware scanning and real-time threat detection.
See every feature in Love Your Site maintenance.
Care plans
Three Love Your Site plans for your pet business website
Keep your WordPress site fast, secure and current after launch. In your free consultation, we’ll recommend the plan that fits your business and give you a clear price.
Maintain
Our core plan for WordPress websites.
- Weekly WordPress core, theme and plugin updates
- Unlimited bug fixes
- 60 minutes of website changes a month
- Daily cloud backups and malware scanning
- Real-time threat detection
Optimize
Faster pages, with hosting included.
- Everything in Maintain
- 90 minutes of website changes a month
- Quarterly website speed optimization
- Scale Up website hosting
- PHP updates and malware removal
- Qualifies you for the 12-month website payment plan
Advanced
For sites with custom code or online stores.
- Weekly WordPress core, theme and plugin updates
- 90 minutes of changes and custom code fixes a month
- Testing and fixes for custom features
- Quarterly website speed optimization
- Scale Up website hosting
- Malware scanning and removal
Every website includes
- Custom design
- Copywriting
- Service pages
- Mobile-first design
- Search-ready build
- Conversion tracking
- Training
Every care plan includes
- Weekly updates
- Unlimited bug fixes
- Daily cloud backups
- Malware scanning
Grow your new website
Local SEO
Local marketing that puts your pet business in Google Maps, local results and AI answers, with your Business Profile, reviews and listings managed every month.
No-Fee PPC Management
Google, Microsoft, Yelp and ChatGPT ads that bring in pet owners ready to book. White Peak SEO clients pay no management fee.
Branding and Messaging
Logo design, a visual identity and a message that make your pet business easy to remember.
Every website is custom. For a quick range, try our website price estimate, and we’ll confirm a clear price in your free consultation.
Pet business web design FAQs
A custom website from White Peak starts at $1,500, and most cost $3,000 to $10,000. A homepage, About, Contact and five service pages come to $3,950 before add-ons. Our price estimate gives you a range in about a minute.
Most websites launch in 2 to 6 weeks. Sites with several locations, an online store or custom features may take longer. Quick feedback keeps your project on schedule.
It needs a page for each service, clear prices, real photos and reviews from pet parents. It also needs online booking, new client forms and your policies on vaccines and cancellations. Fast mobile pages and local business schema help people find you.
Yes. We connect the booking tool you already use, like MoeGo, DaySmart Pet, Gingr or Time To Pet. Owners book from any page, and the request lands in your schedule.
No. Copywriting is included with every White Peak website. Our writers learn your business and your customers, then write about 650 words per page. You approve every page before launch.
Yes. We can add forms that collect pet details and vaccine records, or link the forms in your pet care software. You write your vaccine and waiver policies, and we publish them clearly.
Yes. We can add a WooCommerce store to sell online, from pet food and treats to gear and gift cards. Or we connect Square. Store setup is quoted in your estimate. Payment processing fees are billed by each company.
We build pet business websites on WordPress. It powers more websites than any other platform and works with tools like MoeGo, Square and Mailchimp. Your staff can edit pages without code, and you're never locked in.
Those builders work for a simple start, but you're limited to their tools and templates. A custom WordPress site gives you more design freedom, more booking options and full ownership. We can move your current site and keep its rankings.
We build every pet business website on a strong foundation for search. That means service pages, title tags, schema markup, fast mobile pages and copy AI tools can quote. Ranking also takes ongoing work, so local SEO and No-Fee PPC management are available after launch.
Not when it's done right. We keep the pages that rank, carry over their content where it helps and point every old page address to its new page. Then we check for errors right after launch.
We can make it accessible as an add-on. We design, build and test your site to WCAG 2.2 Level AA, including keyboard navigation, screen reader labels and color contrast. Third-party booking tools and content added later need their own checks.
For 30 days after launch, we fix any bug in the work we built, free. New features and content changes are quoted separately. After that, our Love Your Site maintenance plans include unlimited bug fixes.
You do. You own your website, your domain and your content. You get full admin access and training at launch.
Yes. Most projects are billed 50% to start and 50% at launch. Or start with a 33% deposit and pay the balance in 12 monthly payments with our Optimize website maintenance plan.
No. White Peak is based in downtown Reno and designs pet care websites across the U.S. Most clients meet with us on Zoom, and our Reno office is open by appointment.
Not sure what you need?
No gimmicks. Just friendly advice.
Services that bring your pet business more customers
Local SEO
Google Maps, reviews and local search work that brings nearby pet owners to your door.
No-Fee PPC Management
Google, Microsoft, Yelp and ChatGPT ads that bring in bookings. White Peak SEO clients pay no management fee.
Website Maintenance
Updates, fixes and security that keep your pet business website running smoothly.
Branding and Messaging
A logo, visual identity and message that set your pet business apart.
Serving Reno, Sparks, Carson City, Truckee, Lake Tahoe and pet businesses nationwide
Your website is the front door of your online presence. Our downtown Reno, NV team designs websites for groomers, daycares, boarding kennels and pet sitters across the U.S. Close to home, we serve pet businesses in Reno, Sparks, Carson City, Truckee and Lake Tahoe.
1 E Liberty St, Suite 600, Reno, NV 89501
(775) 451-3259
Open Monday to Friday, 8 AM to 8 PM. Most clients meet with us on Zoom, wherever they are. Prefer to meet in person? Visit our downtown Reno office by appointment.
