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A Reno SEO Agency You’ll Love

Supercharge your Google rankings with North Nevada’s #1 SEO Agency! We design high-performing SEO campaigns to give you more traffic, signups, leads, and customers.

Reno, Nevada
Improve your rankings on Google with a local or national SEO campaign

Many small businesses and start-ups rely heavily on their product teams or sales execs to lead their digital marketing efforts. But, unfortunately, that’s no wiser than depending on a dentist to check your eyesight.

The Internet changes fast, as do the strategies and technologies that deliver results. Our team takes advantage of the latest web design, SEO strategies, and innovative ideas to help you realize (and sustain) exponential growth.

“White Peak’s proactive approach towards keeping up with Google’s changing algorithms allows them to provide robust digital marketing solutions to client companies for the latter’s success.”
          ~ MarTech Outlook Magazine

Award Winning Web Design
Seo Agency

Award-winning Reno SEO Agency

(Actually, we're one of the best in the U.S.)

We were recently recognized as one of the Top 20 Digital Marketing Agencies in the United States, not just Reno.

Sure, there are a lot of good Reno SEO agencies, but what sets us apart is our ability to maintain your site to Google’s ever-changing standards. From content adjustments to implementing improvements to your technology, we’re never caught flatfooted by a Google algorithm change.

SEO Campaign Transparency 24x7x365

Not all SEO companies are created equal. Most of them only report results once a month from Google Analytics. Some will send you a list of their optimizations, but their search engine optimization work is pretty “black box.” All of our clients have access to real-time SEO data via their personalized SEO dashboard.

Seo Agency
Seo Agency
Google Analytics
Seo Agency
Google Lighthouse
Seo Audit
Our SEO Link Building is About Quality, Not Quantity

Working with some link-building services can be frustrating; we get it. Many link-building companies have minimal quality control; for the most part, those agencies are just selling posts from guest post networks with no standards.

Not White Peak!

We take backlink quality control seriously. Each external link is manually reviewed by a member of our team, who takes it through our internal quality review process to ensure you only receive good links that will improve your backlink profile.

We leverage sophisticated, in-house technology with a proprietary algorithm and almost two decades of experience to ensure we deliver high-quality backlinks.

Quality Content Marketing Will Power Your SEO

Your content is only as good as the impression it leaves. So our content marketing team always delivers engaging content that generates more clicks, conversions, and revenue.

Our content manager, SEO strategists, and copywriters work together to develop engaging content that resonates with your target audience and ranks well on Google. Copywriting for SEO requires expertise!

We handle topic ideation and article creation based on our research and your input. You can make unlimited revisions; nothing gets posted to your site without your approval. It’s just another reason we’re the best SEO agency in Reno.

Local Businesses + Local Rankings = You Making Money

Whether you have one or several business locations serving specific geographic areas, you must be found on Google Maps and in search rankings. If you’re not, your competitors are profiting from your lack of visibility.

Organic traffic from search results for local or small businesses impacts the bottom line. So let’s talk about how we can help!

Our local SEO service incorporates local keyword research, content marketing, local citations, social media, perfecting your Google business listing, and more. Your local SEO campaign will be a personalized marketing strategy to meet your specific needs.

Hire a Top 20 National SEO Company

Running a successful national SEO campaign is tricky, but we have you covered. We were recently ranked a top 20 digital marketing agency in the United States because of the long-term results we show our clients on a national level.

Our national SEO strategy will include initial and ongoing keyword research, SEO audits, backlink building, content creation, on-page optimization, social media, and so much more. In addition, our SEO experts understand search engine algorithms, which helps us deliver huge organic traffic increases from search results.

Not all SEO firms are the same so let’s schedule a time to chat so you can better understand why we’re so different.

Our SEO Methodology & Your SEO Campaign

Whether you’re looking for an ecommerce, national, or local SEO agency, we have you covered.

Our approach to search engine optimization is a process that takes place over time but yields long-term benefits. Most clients see measurable results in only a couple of months.

Our process is all about building up your online reputation in the eyes of Google. After all, that’s what the best SEO is about – demonstrating your expertise, authority, and trustworthiness with Google so they’ll rank your web pages. So basically, we’re building your reputation in Google’s eyes.

Step 1

Define your SEO goals

You obviously want to rank better on Google; we get that. But we know that’s only a means to an end.

Are critical keywords missing from page 1? Do we need to increase the number of ranked terms? Perhaps we need to increase your click-through rate from the SERPs. Are you looking for more leads or sales from your website?

The first step in developing your custom SEO game plan is to define your SEO goals.

Step 1

Step 2

SEO audit & performance optimization

Our technical SEO audit will examine hundreds of ranking factors to reveal several ways to optimize your website and improve organic traffic volume.

We dig through Google Search Console and Google Analytics and examine all blog posts and pages on your site. Our team is looking at everything that can help you rank in Google and improve your search results.

Some of what we’ll audit and optimize include:

  • broken links and 301 redirects,
  • Canonical URLs and canonical tags,
  • URL structure,
    Structured data,
  • user experience, page speed and load time,
  • hreflang tags (for multi-language sites)

When we’re finished, your site will load faster and rank better — guaranteed.

Step 2

Step 3

SEO keyword research

Keyword research and mapping are the backbones of campaign success. This process helps us understand what search terms need to be addressed to maximize your organic traffic. We identify obvious and long-tail keywords by exploring Google trends and your target audience’s search intent.

Keyword difficulty and monthly search volume factor into the list of keywords we’ll recommend for your organic search campaign.

Step 3

Step 4

On-page optimizations

Well-optimized metadata and content, such as title tags, meta descriptions, headers, and body copy, will help improve relevance and search result page rankings.

Our SEO consultants will ensure all on-page SEO factors are healthy. We will methodically optimize the internal links on every web page and blog post, and the target keywords will be reflected in the image alt text.

Did you know that external links help Google understand page content and improve user experiences? If it’s a ranking factor that will help you with Google search results — we’re working on it.

Step 4

Step 5

SEO content marketing

SEO content marketing marries your SEO strategy and your content marketing strategy. The idea is simple to understand but challenging to execute.

Based on our extensive keyword research, we will write unique, quality content that can be added to your site as a blog post. While many types of content may be part of your content strategy, our content is focused on improving organic search results.

Each piece of content will include internal links to your product pages and other important landing pages. We’ll post the content to your site and add title tags and a compelling meta description. We can even share the content on your social media profiles if you’d like.

Step 5

Step 6

SEO link building

In addition to internal linking, high-quality backlinks from relevant sites are a ranking factor to appear high in the search results.

Our team will develop a white hat link-building strategy for every piece of content and priority page on your site. Quality links from quality sources acquired with well-balanced anchor text to ensure long-term website and campaign success and improved visibility.

Search engines are looking for a diverse backlink profile. When we secure a link to your site, it can originate from any one of a few strategies:

  • Broken link building
  • Great content created for guest posting
  • Blogger outreach, or
  • Content marketing
Step 6

Step 7

Transparent reporting

We are a data-driven Reno SEO agency and want you to understand how we perform for you. Business owners and marketing managers on your team will have access to a 24x7x365 reporting dashboard.

Step 7

What Our Clients Say

Are you looking for a Reno SEO agency? Our clients come from all walks of life, but they all have one thing in common: they love the results we produce.

SEO FAQs

Your SEO company needs to be transparent. We’re not going to tickle your ears and tell you what you want to hear. We will always tell you the truth and what you need to hear to improve your Google rankings.

Of course! We’re proud to be a Reno SEO agency, but we’re SEO experts that have ranked websites throughout the United States since we launched in 2016.

There are two approaches to link building – black hat and white hat. 

Black hat techniques will often improve your page rankings (for short periods), but they violate Google policies. They also rarely deliver website traffic. Google will eventually penalize your site because of these techniques, and you’ll be buried in the search results.

We only engage in white hat link-building activities. White hat techniques require a ton of work, create long-term success, and are approved by Google. These activities include but are not limited to:

  • Earning backlinks from visual content and videos;
  • Business listings;
  • Outreach to journalists;
  • Finding backlink opportunities from your competitors;
  • Turning broken links into backlinks;
  • Create unique, high-value content (typically interactive content); and
  • Hyper-local resource pages.

Black hat SEO is inexpensive. White hat SEO costs more but will drive a ton of visitors to your website.

We always build a non-toxic, diverse, powerful backlink portfolio for your site. Like all good backlink portfolios, these backlinks include a mix of DoFollow and NoFollow links. Too many of one or the other are unnatural and may draw the wrath of Google in the form of a penalty.

No, and neither will any other ethical search engine optimization company.

 

Page and keyword rankings are a poor metric for overall SEO performance. Achieving high page rankings is always a means to an end and not the end itself. A good SEO campaign should be measured by increasing website traffic you see from search engines, not Google rankings alone.

 

The reason for this is that if your SERP listing is better, it can generate more traffic, even if it isn’t ranked as high on a page. Eventually, Google will make a move to push you higher, but you can see gains in the meantime if your SEO company knows what it’s doing.

 

Beware of companies that promise specific rankings – they’re trying to take advantage of you.

 

SEO companies that promise to rank you at the top of page one engage in predatory business practices. The truth is, these scammers are usually only guaranteeing a certain number of keywords that they choose. Using this approach, they can pick non-competitive terms that will have a high “success rate.” It doesn’t matter to them that these keywords won’t increase traffic to your site.

 

Even Google warns, “Beware of SEOs that claim to guarantee rankings.”

 

Finally, Google rankings are inherently unstable. If you run a search for “lawn care service” here in Reno, then drive 30 minutes south to Carson City and execute the same search, you’ll usually see a different ordering of results.

 

The same is likely to occur if you use your mobile phone vs. your desktop PC. You’d probably see personalized results if you were signed into your Google account. Sometimes, you’ll get different results because the Internet gods route you through different data centers. Heck, you may see different search results only by refreshing the browser a couple of times.

Yes, Ecommerce SEO is a very popular White Peak service. Let’s face it when people search Google for the products you sell, you want to rank as high as possible because every search represents a potential customer. You can’t afford to hope they find your Amazon listing. Not to mention you’ll pay an arm and a leg if they buy from your Amazon store instead of your website.

Our Ecommerce SEO service helps make your website and the products you sell more visible on Google and Bing. We do not provide Amazon store optimization services.

There are two types of campaigns (in general): Local SEO and National SEO when it comes to SEO. One isn’t better than the other because each addresses a different strategy.

Which campaign is appropriate becomes apparent when you understand the differences between Local SEO and National SEO.

Local SEO
As the name suggests, Local SEO is about presenting your business, at least to Internet users and search engines, as belonging to a specific geographical area and being a part of that local community.

Local SEO campaigns are better if your business has a physical location and you want to appeal to people within a particular city. For example, if you own a Greek restaurant located in Las Vegas, Nevada, you want your restaurant to be found when people search for “Greek restaurants in Las Vegas.” You’d also want to pop up when someone in Las Vegas runs a search for “Greek restaurants near me.”
Local SEO is about defining where your customers are and appealing to prospects in that market. Local SEO is often less expensive than a national campaign.

National SEO
National SEO, on the other hand, is for businesses that serve a national or global market.

For a national or international business, your location and the location of your customer don’t matter. Companies that sell online usually meet this description. If you’re not limited by geography, a National SEO campaign is more appropriate.

National campaigns are more complicated and more challenging to execute. They can take longer to produce results and are typically more expensive than a Local SEO campaign. The reality is, it’s more challenging to rank well for “insurance broker” vs. “insurance broker in Reno, NV.”

We can help you decide whether you need a Local SEO, National SEO, or hybrid campaign that combines both Local SEO and National SEO.

The cost of SEO services can vary greatly depending on the size and scope of the project, and the experience and qualifications of the agency you work with. That said, most agencies charge in the range of $2,000 to $10,000 per month for their services.

We start our SEO agency services at $795 per month for an entry-level, local SEO campaign that focuses exclusively on ranking your Google Business Profile (formerly known as Google My Business).

The typical White Peak SEO client spends about $2,400 per month on their SEO campaign.

Once our technical SEO team confirms that Google is accessing your site correctly, we get to work building your campaign strategy.

Our SEO experts will analyze your market’s search landscape to understand what it will take for your site to rank well in search results. Understanding where there are opportunities to generate visibility is key to the success of your SEO campaign. Armed with this information, we’ll develop your:

  • on-page content strategy;
  • the technical game plan to optimize your site, and
  • an off-page and backlink strategy to build authority and drive traffic.

On-page SEO combines high-quality content with proper structuring of that content within the website. This translates into more traffic, social shares, and backlinks to your website.

Our content strategies set us apart from any other SEO agencies. It starts with the quality of our competitive and keyword research.

Once we start creating content, you’ll quickly discover that we’re very different from your last SEO agency. We’re not just creating content, we’re creating authoritative content that makes you look amazing.

Supercharge your Google rankings and increase sales

Stop losing business to your competitors — fix your search engine rankings and your website now. Let’s chat for a few minutes.