HVAC web design services
HVAC Web Design That Fills Your Service Schedule
White Peak is an HVAC web design agency for heating and cooling contractors. A professional HVAC website helps homeowners find your company, trust your techs and book a service call. Every site includes copywriting and is built for Google and AI search.
Services
A page for each one
AC repair, furnace repair, heat pumps and tune-ups each get their own page.
Copywriting
Included with every site
Our writers create every page in plain language homeowners understand.
Custom design
Unlimited design revisions
Choose from three homepage concepts, and we revise your pick until you approve it.
Ownership
Your site, your domain
You own your website, domain and content, with full access and training.
Already have a website and need more service calls from Google?
Awards for our digital marketing agency






Why White Peak
An HVAC web design company built by business owners
We’ve spent more than 55 years, combined, starting and growing businesses that have served more than 800 million internet users. We know what an empty schedule costs a contractor. So we design your HVAC business website to book jobs, not to win design awards.
Build trust fast
Your site makes the first impression. Real photos of your trucks and techs, your license number and reviews show homeowners you’re the real deal.
Make it easy to call
A tap-to-call button, online scheduling and a short service form turn a hot, frustrated visitor into a booked job.
Show up first
Every website is built for Google and AI search, so local homeowners find you when the AC quits.
Only specialists work on your website. Each person on our team specializes in one part: art direction, user experience (UX) design, web design, copywriting, development or search engine optimization (SEO).
Search-ready
HVAC websites built for Google and AI search
Homeowners now ask ChatGPT, Gemini and Google’s AI Overviews who to call for a broken furnace. We build HVAC company websites that search engines and AI tools can read, trust and recommend.
A Service Page for Each Job
Separate pages for AC repair, AC installation, duct cleaning and other HVAC services, so Google knows exactly what you fix.
Service Area Pages
Pages for the cities and towns you serve help you show up in local searches outside your home base.
HVAC Schema Markup
Structured data tells search engines your company name, services, service area, hours and phone number.
Fast Pages on Every Phone
Most people search for heating and cooling help on a phone. Lean code keeps every page quick, even on a weak signal.
Rankings That Move With You
Redesigning an existing site? We carry over your redirects, page titles and descriptions, so the rankings you’ve earned come with you.
Optional upgrade
Add local SEO to book more jobs
Your new website is ready to rank. A local SEO campaign puts your company in Google Maps, local results and AI answers, including:
- Google Business Profile, reviews and 20+ local listings
- Entity work, schema and content for AI answers
What sets us apart
How our HVAC web design creates more value
A clean, modern design isn’t enough for heating and air conditioning companies. Your heating and cooling website has to earn trust fast, take requests around the clock and rank where you work. Here’s how our web design for HVAC companies builds each part.
Custom HVAC design, never a template
HVAC website templates make every contractor look the same. We design your site from scratch around your services, your brand and your trucks. You choose from three homepage concepts, and design changes are unlimited until it feels right.
Designed to turn visitors into booked jobs
Every page leads to one next step: call now or book service. Clear calls to action, reviews and financing offers turn website visitors into jobs. Each service request lands in your inbox and stays stored on the site, so no lead slips away.
Copywriting included, written for homeowners
Plenty of HVAC web designers hand you blank pages to fill. Not here. A short interview gives our writers your story, and they turn it into roughly 650 words per page that you sign off on.
Fast on every phone, easy for your office to edit
We design for phones first. Responsive design adapts every page to phones, tablets and desktops, and we test them all. A visual editor lets your office staff post specials and photos without code.
Every call and booking tracked from launch day
Analytics and call tracking go live with the site. You see which pages, ads and website traffic sources bring in calls and jobs. We can also send web leads straight into your field service software.
How it works
How our HVAC website design process works
Every HVAC website follows the same tested website design and development process, with your approval at each stage. Here’s how we take your website from the first call to launch day.
Discovery and site plan
We learn your services, service area, best customers and competitors. Then we plan your pages, from AC repair to maintenance plans.
Copy and design concepts
Our writers draft your copy while our designers create three homepage concepts. You pick one, and we refine it until you approve.
Build and test
Our developers build your site, scheduling, forms and tracking. Website responsiveness gets tested on phones, tablets and desktops.
Launch and grow
We launch, then check forms, calls and tracking. For 30 days after launch, we fix any bug in what we built, free. After that, local SEO and ads help you grow.
Most websites launch in 2 to 6 weeks. Projects are usually billed 50% to start and 50% at launch. You can also start with 33% down and pay the rest over 12 months when you subscribe to our Optimize website maintenance plan.
Built for HVAC contractors
What an HVAC website needs
When the heat goes out, homeowners call the first company that looks trustworthy and answers fast. Your HVAC website has to show what you fix, where you work and how to reach you. Here’s what we build into every one.
Service and Repair Pages
A page for AC repair, furnace repair, heat pumps, ductless systems, indoor air quality and tune-ups. Each page answers common questions and ends with a book-now button.
Service Area Pages
Pages for the towns and neighborhoods you cover. They show homeowners and Google exactly where your trucks go.
Online Booking
Let homeowners pick a time from their phone, day or night. Requests flow into ServiceTitan, Housecall Pro, Jobber or your calendar.
Emergency Call Buttons
A tap-to-call button on every page and call tracking that shows which pages ring your phone. After-hours chat catches late-night breakdowns.
Financing and Specials
Financing offers, seasonal tune-up specials and maintenance plan sign-ups, so a big replacement feels affordable.
Reviews and License Details
Google reviews, your contractor license number, insurance and brand certifications. Proof like this wins the call over the company down the street.
Find out what's holding your HVAC website back
Book a free consultation. We’ll look at your current website, your service area and the contractors you compete with. Then we’ll tell you straight what we’d change and what it would cost.
Mignon Lagatta, Google review
What every HVAC website includes
Every HVAC website project includes the website features below, handled by specialists in design, copy, website development and SEO.
Strategy and Site Plan
We research your company, the towns you cover and rival contractors. Then we map your service pages, area pages and the path to a booked call.
Three Design Concepts
You get three homepage directions in your brand colors. Pick a favorite, and we keep refining it with no cap on design changes.
HVAC Copywriting
Our writers draft each page, roughly 650 words, in words homeowners use. Nothing goes live without your sign-off.
Service Pages
Heating, cooling, air quality and maintenance services each get their own page in your approved design.
Service Area Pages
Pages for the main cities you serve, written with real local details, not copy-paste text.
Mobile-First Design
Layouts start on a phone screen and scale up to tablets and desktops. Your phone number and book-now button stay easy to tap.
Service Request Forms
A short form on every page sends each request to your office inbox and keeps a copy on the site.
Search-Ready Build
Clean structure, title tags, meta descriptions, HVAC schema and compressed images help new pages get indexed and ranked.
Analytics and Tracking
Google Analytics 4 and call tracking show which pages bring in calls and service requests.
Testing, Training and Fixes
We test every page and form on major browsers and devices. Your team gets admin access, a training session and 30 days of free fixes.
HVAC websites designed for every type of contractor
Residential, emergency and commercial HVAC work win customers differently. Pick the one closest to your company, and we’ll build around it. Not an HVAC company? Plumbers and other home services businesses can see our website design services.

Residential Heating and Cooling Websites
Homeowners compare a few contractors before they book. Your site has to look local, honest and easy to schedule.
Repair and Install Pages
AC, furnace, heat pump and ductless pages that answer homeowner questions.
Book Service Online
A booking tool linked to your field service software.
Financing Up Front
Monthly payment offers that make a new system easier to say yes to.

Emergency HVAC Service Websites
A no-heat call can't wait. Your site has to get people on the phone in seconds, any hour.
Tap to Call, Day or Night
A sticky call button on every phone screen.
After-Hours Contact
Live chat or your answering service catches late-night calls.
Clear Service Areas
Pages that show exactly which towns you reach fast.

Commercial HVAC Contractor Websites
Property managers check your experience and credentials first. Your site has to prove you handle big systems.
Maintenance Agreements
Pages that explain planned maintenance for buildings.
License and Insurance
Your license, insurance and certifications in plain view.
Project Quote Requests
A form that collects building and system details.
Software and integrations
HVAC software we connect to your website
Your website should work with the field service tools HVAC companies already use. Analytics ship with every build. On top of that, we hook up your scheduling, reviews, chat, financing and call tracking, so new jobs land where your dispatchers work. These are some of the most common HVAC tools, and we're not limited to them.
ServiceTitanOnline booking and dispatch
Housecall ProOnline booking and dispatch
JobberService requests and quotes
PodiumWebsite chat and texting
CallRailCall tracking
BirdeyeReviews and webchat
NiceJobReview requests and widgets
SynchronyCustomer financing
WisetackFinancing prequalification
Google ReviewsReviews on your site
Gravity FormsService request forms
WeglotSpanish and multilingual pages
Google Analytics 4Included
Part of every build at no extra cost. Goals for calls, forms and online bookings are tracked from day one, so you know what fills the schedule.
These are some of the most common HVAC tools we set up, not the full list. Use different field service software or need a custom integration? Ask us, and we'll confirm it works with your site and quote it. Online booking, live chat, CRM links and advanced forms are flat-rate add-ons in the price estimate. Software subscription fees are billed by each company.
Contractor license rules, built in
Many states require your contractor license number in your advertising, and that includes your website. Nevada and California both have this rule. We place your license number, insurance and EPA Section 608 details where you choose. You approve every claim, offer and financing term before launch.
What our clients say about White Peak
Ownership
You own your website
Your website, domain and content stay yours from launch day on.
You get full admin access and training at launch. Update the site yourself or ask us to, and if you ever move on, your website goes with you.
Your website is just the start
Here’s what comes with every White Peak HVAC website.
Copywriting for every page
Included
Three homepage concepts and unlimited design revisions
Included
30 days of post-launch fixes
Included
Free SSL and site migration when we host
$0 setup
Host your new site with White Peak, and we set up SSL and move your site to your domain at no extra cost.
Website price estimate
What will your HVAC website cost?
Answer a few quick questions to see a price range for your new HVAC company website. We'll email you a copy, with no obligation.
After launch
Love Your Site™ maintenance keeps your HVAC website fast and secure
A website needs care after launch. Plugins need updates, threats need blocking, and pages slow down over time. Our Love Your Site™ maintenance plans handle all of it, so your team can stay focused on service calls.
Weekly Updates
WordPress core, theme and plugin updates, every week.
Unlimited Bug Fixes
Something breaks? We fix it at no extra cost.
Changes on Request
Every plan includes monthly time for edits, like seasonal specials or new service pages.
Backups and Security
Daily cloud backups, malware scanning and real-time threat detection.
See every feature in Love Your Site maintenance.
Care plans
Three Love Your Site plans for your HVAC website
Keep your WordPress site fast, secure and current after launch. In your free consultation, we’ll recommend the plan that fits your company and give you a clear price.
Maintain
Our core plan for WordPress websites.
- Weekly WordPress core, theme and plugin updates
- Unlimited bug fixes
- 60 minutes of website changes a month
- Daily cloud backups and malware scanning
- Real-time threat detection
Optimize
Faster pages, with hosting included.
- Everything in Maintain
- 90 minutes of website changes a month
- Quarterly website speed optimization
- Scale Up website hosting
- PHP updates and malware removal
- Qualifies you for the 12-month website payment plan
Advanced
For sites with custom code or online stores.
- Weekly WordPress core, theme and plugin updates
- 90 minutes of changes and custom code fixes a month
- Testing and fixes for custom features
- Quarterly website speed optimization
- Scale Up website hosting
- Malware scanning and removal
Every website includes
- Custom design
- Copywriting
- Service pages
- Mobile-first design
- Search-ready build
- Conversion tracking
- Training
Every care plan includes
- Weekly updates
- Unlimited bug fixes
- Daily cloud backups
- Malware scanning
Grow your new website
Local SEO
HVAC marketing that puts your company in Google Maps, local results and AI answers, with your Business Profile, reviews and listings managed every month.
No-Fee PPC Management
Google, Microsoft, Yelp and ChatGPT ads that bring in calls from homeowners who need heating or cooling help now. White Peak SEO clients pay no management fee.
Branding and Messaging
Logo design, truck-ready visual identity and a message that make your company easy to remember.
Every website is custom. For a quick range, try our website price estimate, and we’ll confirm a clear price in your free consultation.
HVAC web design FAQs
HVAC websites from White Peak start at $1,500. Most land between $3,000 and $10,000. A typical HVAC site with a homepage, About, Contact and six service pages comes to $4,300 before add-ons. Try the price estimate on this page for your own range.
Plan on 2 to 6 weeks from kickoff to launch. Lots of area pages or custom features add time. Fast replies from your team keep things moving.
Strong HVAC websites have a clear homepage, a page for each service and pages for the areas you serve. They also need reviews, your license number, financing offers and an easy way to call or book. Every White Peak HVAC website includes these, plus copywriting.
No. Our writers handle it at no extra charge. After a short interview about your company, they draft about 650 words per page. You approve every page before launch.
Yes. We can embed online booking from ServiceTitan, Housecall Pro or Jobber, or add a booking calendar. Online booking has a set price of $500 in our estimate.
Yes. We can send web leads to your field service software and embed its booking, chat or review tools. CRM connections have a set price of $300 in our estimate. Software fees are billed by each company.
Many states require it in your ads, including your website. Nevada and California both have this rule. Check your state's contractor board. We display your license number wherever you choose, usually in the footer and on the contact page.
Yes. We add financing offers from Synchrony, Wisetack or your lender, plus seasonal tune-up specials and maintenance plan pages. You approve every offer and its terms before launch.
We build HVAC websites on WordPress. It powers more websites than any other platform and works with tools like ServiceTitan, CallRail and Gravity Forms. Your office can edit pages without code, and you're never locked into one company.
It launches with what search needs: service pages, area pages, schema, fast mobile load times and clear answers AI tools can cite. Staying on top takes ongoing local SEO, which we offer after launch.
It shouldn't. We map every old URL to a new one with 301 redirects and keep the content that already ranks. Right after launch, we check for crawl errors.
Yes. Every page has tap-to-call and a short service request form. We can add live chat or connect your answering service, so late-night breakdowns still reach you.
We can make it accessible as an add-on. We design, build and test your site to WCAG 2.2 Level AA, including keyboard navigation, screen reader labels and color contrast. We quote it based on your site.
Bugs in our work get fixed free for the first 30 days. New features are quoted on their own. Past that window, any Love Your Site plan covers unlimited bug fixes.
Your company does: the site, the domain and every word and photo. We hand over admin logins on launch day.
No. Our team works from downtown Reno, but we build sites for heating and cooling contractors in every state. Video calls make distance a non-issue.
Not sure what you need?
No gimmicks. Just friendly advice.
Services that bring your HVAC company more jobs
Local SEO
Google Maps, reviews and local search work that brings nearby homeowners to your company.
No-Fee PPC Management
Google, Microsoft, Yelp and ChatGPT ads that bring in service calls. White Peak SEO clients pay no management fee.
Website Maintenance
Updates, fixes and security that keep your HVAC website running smoothly.
Branding and Messaging
A logo, visual identity and message that set your company apart.
Serving Reno, Sparks, Carson City, Truckee, Lake Tahoe and HVAC companies nationwide
Your website is the center of your HVAC company’s online presence, for heating and cooling services alike. Our downtown Reno, NV team designs websites for heating and cooling contractors across the U.S. Close to home, we build HVAC websites for Northern Nevada contractors, from Sparks and Carson City to Truckee and Lake Tahoe.
1 E Liberty St, Suite 600, Reno, NV 89501
(775) 451-3259
Open Monday to Friday, 8 AM to 8 PM. Most clients meet with us on Zoom, wherever they are. Prefer to meet in person? Visit our downtown Reno office by appointment.