Email Deliverability: Ignore at Your Own Risk

DKIM, SPF, and DMARC Email Authentication.

This service is not included with website design, web hosting, or website maintenance services and must be purchased separately.

Protect your brand, prevent phishing, and ensure your emails reach their intended recipients with our expert assistance.

No gimmicks. Just friendly advice.

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What Will Email Authentication Do For You?

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Confused About Email Deliverability?

ISPs are Increasingly Prioritizing Email Authentication

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Successful email delivery is critical for website owners. Whether transactional emails, newsletters, or customer support messages, ensuring these emails reach your website visitors and customers is vital. Poor email deliverability can lead to missed opportunities, frustrated customers, and a loss in revenue. 

You may also encounter issues receiving email notifications from your website to your branded email addresses. This is because emails using the same domain are sent from one server to another. The receiving server, which is your email server, might question the email’s authenticity, even if your website and hosting account are set up perfectly.

You can ensure that your communications are trusted by implementing email authentication protocols like DKIM, SPF, and DMARC. These protocols enhance your email deliverability by ensuring that your communications are trusted. This helps your emails to be reliably delivered while bolstering your brand’s security and reputation. Lastly, implementing email authentication protocols effectively shields your brand from phishing attacks. 

In recent years, ISPs have prioritized email authentication protocols like DKIM, SPF, and DMARC. This trend has intensified due to increasing concerns about email security and deliverability. Major email providers like Gmail and Microsoft have started requiring bulk senders and domain owners to authenticate their emails. This shift began gaining significant traction in 2023 as ISPs and email providers implemented stricter measures to combat spam, phishing, and email fraud.

DKIM, SPF, and DMARC Explained

DKIM (DomainKeys Identified Mail)

This adds a digital signature to outgoing emails, ensuring they are from a legitimate sender and haven’t been altered. It boosts trust and integrity but isn’t foolproof alone.

SPF (Sender Policy Framework)

SPF lets domain owners specify which servers can send emails on their behalf. It helps prevent email spoofing by verifying the sender’s authenticity.

DMARC (Domain-based Message Authentication, Reporting, and Conformance)

DMARC combines DKIM and SPF to protect your domain from email fraud and phishing. It allows domain owners to specify handling for unauthenticated emails, enhancing overall email security.

We Can Implement Your Email Authentication Protocols

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White Peak offers an Email Authentication Implementation Service.  Although implementing email authentication protocols is unrelated to website designweb hosting, or website maintenance, we have extensive experience with them.

This is not an ongoing email maintenance or management service, and White Peak does not provide such services. It’s also not guaranteed to resolve any and all email issues you may have.

This is a one-time service intended to solve a specific issue that businesses must address today — email authentication protocol implementation.  A very limited number of companies, including White Peak, offer the service.  Schedule a call to discuss purchasing this service with our team.

To complete this work, we will need you to provide us with an email address with Super Admin access to your email service provider account and Collaborator access to your domain registrar account. 

We’re More Than Marketers

We’re entrepreneurs that use the web to grow businesses. We’re different from other digital marketing agencies because everyone on our team has experience starting, building, and growing their own successful business before joining our team. In fact, those businesses have served more than 800 million internet users. 

We Can Help with More Than Email Deliverability

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Yvette K.
Yvette K.
Memor Health
We have been with White Peak Marketing for about 3 years now. They re-designed our website, constantly update it for us, and take care of all of our SEO needs. It has been a game changer for traffic to our website and growing our business. Tim and his staff are professional, friendly and very responsive. I highly recommend their services.
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Vincent M.
Level AI
Tim and the crew at White Peak have been extremely helpful over the first year working with them. Any time we have a hiccup or even an emergency with our site, they go the extra yard to make sure everything gets taken care of in a timely manner. Highly recommend working with this team!
Angela B.
Angela B.
Kilpatrick Bullentini Law
White Peak has redesigned my web site and business logo, and they are managing my SEO. I can't say enough good things about Tim and his firm; they are responsive, creative, and do great work. Would highly recommend!

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