Tag - seo

How Do Positive Reviews Affect Your Local SEO?

If you own a business, you’ve probably heard of search engine optimization or SEO. Its meaning is exactly as it sounds. SEO is the practice of optimizing your website to perform well with search engines. Digital marketers use certain techniques, like backlinking and on-page content changes based on their keyword research, to help their websites rank well for their target audience in search results. In other words, if you want the right people to find your website through a Google [...]

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The Google Local 3-Pack: What does it mean for your website’s SEO?

We’ve been getting a lot of questions lately about the Google local 3-pack. White Peak’s clients come to us for help with digital marketing, and Google has created a game-changer with this new ranking feature. So what is it, how will it affect your business, and how can you use it to your SEO advantage? Essentially, the 3-pack is just a new way for Google to display their local search results on page 1 of the SERP. When you [...]

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hire local seo expert

5 Signs Your Business Should Hire a Local SEO Expert

If you run a business, you’ve probably heard a lot of chatter about local SEO. Maybe you’ve read a few articles about improving your performance with Google, and you’ve done some research on keywords and backlinks. But it’s 2018, and SEO is changing fast, especially if your business is local or multi-local (operating on a local level in more than one region). It’s nearly impossible to stay on top of local SEO trends and run a business at the [...]

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mobile seo

The Ultimate Guide to Mobile SEO

If you have a website, you’ve probably read quite a bit about SEO. In the past few years, you might have heard a lot coming from the tech gurus on the web about mobile SEO in particular. For a lot of bloggers, business owners, marketing managers, and other professionals with websites, this may all sound a little confusing. Perhaps a bit overwhelming. How is mobile SEO different from regular SEO? Aren’t people searching on the same internet with their phones [...]

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