Content Marketing

5 Reasons Your Social Media Campaign Stinks (And How To Fix It)

Just about everyone is aware of the vice-like grip social media has on the digital world. Everyone is connected, even your 96-year-old aunt who once asked you which end of the floppy disk to insert into her computer if she wanted to hook up that internet she’s heard so much about. With billions of users worldwide, social media presents a great way to connect with your target audience. A good social media campaign can even provide an important signal to [...]

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5 Things to look for in Content Creation Services

5 Things to Look for in Content Creation Services

Creating content for your website is 62 percent less expensive than traditional forms of marketing. More importantly, it generates three times as many leads. Should you tackle content in-house or start looking at content creation services? The ROI of content marketing is incredible. But putting a coherent sentence together is harder than it looks. It’s even harder when you’re creating content, running a marketing campaign, overseeing employees, and paying bills. You get it the idea. Creating valuable content is worthwhile. But it’s also so [...]

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